Radial Equity Partners has completed the merger with Cortina, a long-established manufacturer of traffic and work zone safety products. The move follows Radial’s earlier acquisition of Plasticade in 2024, a recognised leader in traffic signage solutions, and positions the investment firm as a stronger force in the traffic safety market.
Cortina, founded in 1969 and led by the Giannelli family, has a long-standing reputation for high-quality safety solutions. The Giannelli family retains an ownership stake, ensuring continuity in customer service, product quality, and operational expertise.
The merger allows Radial to leverage the strengths of both Cortina and Plasticade. By combining resources, technical expertise, and manufacturing capabilities, the new entity can accelerate innovation, streamline production, and offer a wider range of safety solutions, including barriers, signs, and equipment designed to improve protection for workers and drivers in hazardous work zones.
The merger not only expands product offerings but also enhances operational efficiency, enabling faster delivery of equipment while maintaining high quality standards.
The combined company is also expected to drive the development of new technologies and products tailored to evolving market demands. By integrating Cortina’s and Plasticade’s capabilities, Radial strengthens its ability to support safety programmes across construction, roadwork, and industrial environments.
Looking forward, the firm plans to continue focusing on innovative solutions, operational excellence, and meeting the growing need for safer work zones. The merger sets the stage for a more competitive, agile, and forward-looking traffic safety enterprise.
Explore how Radial’s merger with Cortina is reshaping traffic safety solutions and operational capabilities in the full story.
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